Monthly Archives: January 2018

Using Trademarks Creatively to Build Your Brand Identity

Good advertising combined with a distinctive trademark can help create a successful brand. In my blog entry entitled Acquiring and Maintaining a Trademark” (See http://www.chicagotrademarkattorney.net/acquiring-and-maintaining-a-trademark/) I wrote about the advantages of adopting an arbitrary trademark. An arbitrary mark would be a … Continue reading

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BEWARE! THE ILLINOIS “BIOMETRIC INFORMATION PRIVACY ACT”

The Future is here as long as you agree to its Terms and Conditions and sign a Release. See the retina scan used by James T. Kirk and found on your smartphone. See http://youtu.be/6JDLrTmLo8M  &  http://youtu.be/pJjwfrN6hTs Also see the Illinois Biometric … Continue reading

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