Tag Archives: advantages of trademark registration

YOU SHOULD POLICE YOUR TRADEMARKS!

Posted on March 16, 2018 by ERIC WACHSPRESS

You should police your trademarks! As I noted in https://www.chicagotrademarkattorney.net/acquiring-and-maintaining-a-trademark/ prior to selecting a trademark for either goods or services or, and you need to consider this, purchasing a domain name for those goods or services as that domain name … Continue reading →

Posted in News | Tagged advantages of trademark registration, Google, Trademark Law, trademark protection, U.S. Patent and Trademark Office | Comments Off

INTENT-TO-USE YOUR MARK MUST BE “BONA FIDE”

Posted on January 23, 2017 by ERIC WACHSPRESS

You can file an application to register a trademark in the United States (1) based on a corresponding foreign application or registration to register that same mark for the same goods, (2) your current use of your mark on the … Continue reading →

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When You Should Call A Lawyer

Posted on October 25, 2014 by ERIC WACHSPRESS

You wake up one morning after a thunderstorm-filled night to find your driveway filled with roofing shingles, the problem being they’re from your roof and you didn’t order them. You don’t think twice …you call a roofer. You turn on … Continue reading →

Posted in News | Tagged advantages of trademark registration, can I copyright my computer code, can I copyright my software, can i copyright my toy, children, Confidentiality Agreements, copyright law, do I need a lawyer to sell my condo, do I need a lawyer to sell my house, do I need a will, domain name registration, employment agreements, guardians, incorporation, limited liability company, nevada corporations, non-disclosure agreements, partnership agreements, real estate contracts, service marks, trade secrets, trademark registration, trademark searches, trademarks, trusts, website practice, what to do if you get a cease and desist letter, what to do if you get a demand letter, wills | Comments Off

USING COLOR TO BRAND EFFECTIVELY

Posted on March 2, 2012 by ERIC WACHSPRESS

A January 19, 2012 Website Magazine blog post (See http://www.websitemagazine.com/content/blogs/posts/archive/2012/01/19/the-meaning-behind-color.aspx ) discussed the meanings that certain colors evoke to consumers. I summarize that post below: The author of that piece noted that “red” was the “color that eyes are drawn … Continue reading →

Posted in News | Tagged advantages of trademark registration, brand identity. branding, brand protection, chicago trademark attorney, color, trademark attorney, trademark counsel, trademark lawyer, trademark selection | Comments Off

AVOIDING BRAND “REHAB”

Posted on September 30, 2011 by ERIC WACHSPRESS

I recently wrote a post about the new .XXX domain names which, while they are intended for use by members of the adult entertainment industry, could find themselves appended to your trademark or domain name if members of that industry … Continue reading →

Posted in News | Tagged advantages of trademark registration, Amy Winehouse, brand identity, brand protection, branding, cybersquatting, domain name registration, trademark registration | Comments Off

PROTECTING YOUR TRADEMARK FOR YOUR NEW OLD PRODUCT FOR THE NEW ECONOMY

Posted on March 30, 2011 by ERIC WACHSPRESS

Reuters reported today that consumer spending rose in February for the eighth straight month, by .3%. However, prices rose .4% that same month. Probably not coincidentally, the New York Times wrote on February 25th under the title “Consumers Hold On … Continue reading →

Posted in News | Tagged advantages of trademark registration, DIY, new economy, Patent Office, the new economy, trademark protection, trademark registration, turboprop, turboprops | Comments Off