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Tag Archives: Foreign Trademark Registration
BRINGING YOUR BRAND TO CHINA
I previously reported on the problem Tesla faced when it started to sell its cars in China. See http://www.chinaeconomicreview.com/tesla-starts-offering-cars-china Well, apparently Tesla’s Chinese trademark problems are not unique. See also http://markscounsel.com/update-apple-pays-small-fortune-to-use-ipad-trademark-in-china/ Last month, the New York Times reported that as established … Continue reading
Posted in News
Tagged branding, China, Chinese trademark law, chinese trademark registration, Doing Business in China, Foreign Trademark Registration, foreign trademark rights, Tesla, trademark searches
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Avoiding Mistakes In International Branding-A Case Study
I am taking this opportunity to volunteer my services as trademark counsel to Microsoft Corporation A year ago, on August 6, 2012, I blogged that Microsoft, in its efforts to come up with a name for its Windows 8 interface, … Continue reading
Posted in News
Tagged Apple, Foreign Trademark Registration, foreign trademark rights, Metro, Microsoft, SkyDrive, trademark searches, Windows 8
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DON’T WAIT TO REGISTER YOUR MARK!
Outside the U.S. and Canada, most countries are “first-to-register” countries. This means that trademark rights are not acquired by using your name on your storefront, website or product package, but by registering that name with that country’s respective trademark registrar. … Continue reading
Posted in News
Tagged basketball, Foreign Trademark Registration, foreign trademark registratoin, intent-to-use, Jeremy Line, shot clock, trademark application, trademark registration
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PICKING BRAND NAMES IN CHINA IS A BUSINESS ITSELF
Posted in News
Tagged branding, China, Doing Business in China, Foreign Trademark Registration
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